Everything you need to know about successful apprenticeships

This is a guide to help new or aspiring apprentices understand their role within a business and their relationship with their boss/mentor.

This guide will also be useful for anyone interested in hiring an apprentice to help with their business but aren’t quite sure how to make the best use them yet.

How to optimize for the hidden ROI of content marketing

With the rise of big data, it seems that every individual action taken online can be measured out in dollar value.

This is not so with content marketing; often some of the highest impact results you can get from creating content can’t be measured or even anticipated.

How to stand out with a winning apprenticeship application

When it comes down to sifting through hundreds of applicants you want to do everything possible to get noticed.

These simple tactics should dramatically increase the chances of getting your application noticed and landing your apprenticeship.

How to base your content strategy around your customers problem areas

We have learned a lot over the last year experimenting with different forms of content and prioritizing different aspects of it.

In this post, we’ll explore some changes we made to our content strategy and why we decided to make them. You can use our approach to audit your own content strategy.

The ultimate guide to Thunderclap for product launches

Thunderclap allows you send out a synchronized social media blast to create buzz around a product launch or event.

In this post we’ll go over how to promote a Thunderclap campaign and review some case studies from some successful launches.

We’re hiring! Two content marketing job opportunities

We’re looking for 2 people to take over the content marketing operations for WP Curve, and who are looking to start their own business.

The content manager will be responsible for the overall content strategy and the editor will be responsible for maintaining the quality on our content.

Welcome aboard – 6 startup founders share tips for hiring

A key skill to growing your business is hiring the right team members to help you. But how do you separate the brilliant candidates from dozens or even hundreds of others?

In this post, 6 startup founders share how they decide when to hire, who to hire, and how to keep great talent on their team.

How to use slack to build communities and interact with customers

Slack has exploded onto the scene, solving the pain of email and transforming team communication.

In this post, we examine some case studies of how entrepreneurs have used Slack to communicate with their customers and audiences in new ways.

11% growth, book launches and lead magnets – August 2015 monthly report

August was a big month for us; we saw our biggest growth of the year and launched a new site design.

We believe the growth came from the return of our entry level plan, and some grassroots marketing by Dan at several conferences.

The quick start guide to Slack for startups

As a startup, making changes to the way you operate can be costly, especially with something as fundamental as your communication.

This is a guide to help you get all the essentials for your Slack set up and operational and help your team adopt the tool quickly and easily.